Having a Facebook fan page that converts your Facebook fans into customers is important. In this post we will go over some tips for your Facebook fan page. To start you need to have a fun, interactive, and engaging fan page. This means you can’t just use the Facebook wall as the default landing page. Having your wall be the default landing page doesn’t have an obvious call to action for the new visitors. You really need a custom landing page that gets new visitors to “like” your page. Once the user likes your page you can offer them a discount or coupon for your product or service.
Getting new visitors to like your business or brand page is one of the most important processes becuase once they become a fan of your page, your status updates will show up in their news feed. This will keep your fans returning to your Facebook page and interacting with your brand. To get people to like your page when they land on your Facebook page requires that your business build a custom landing page with a strong call to action for the user to click the “like” button. Many business will offer an incentive for liking their page. These businesses will give a discount or something away for free. This is a good way of capturing fans at a fast rate.
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